Insider Pricing Playbook for Sponsored Posts
Read this if you price sponsored posts, negotiate usage, or plan creator partnerships.
As a branding curator, I vetted three creators at Buffer who share real rates.
They reveal line items, hourly math, and negotiation moves that protect creator value.
Expect clear ranges for text, carousel, short video, and multi platform deals.
Production dictates price more than follower counts, especially on LinkedIn.
Short videos ranged from nine hundred to four thousand dollars among the creators.
Kirsti timed an eleven hour workflow, which justified a roughly eighty to one hundred ten dollar hourly rate.
Sabreen priced complex edits and animations at the high end, and her biggest deal reached seven thousand.
They all advise charging separately for ads, usage, exclusivity, and extra revisions.
Save discounts for retainers that reduce negotiation and admin time, not for one off projects.
This piece gives six practical guidelines to set rates, ask the right questions, and value your time.
If you want benchmarks, transparent tables, and real negotiation language, this post is essential reading.
Read it to benchmark your price, refine your rate card, and stop leaving money on the table.
Learn with confidence.
Source: buffer.com