Prepare Your Local Ads Migration To PMax Now
As an expert branding content curator, I recommend this concise webinar roadmap for advertisers and agencies facing Google’s LSA migration. It flags exactly what to audit, what will change, and which metrics need backup before history disappears.
The webinar explains budget conversion, bidding automation inside Performance Max, and reporting gaps that could mask cost per lead shifts. You get a pragmatic audit checklist designed to protect account history, validate setups, and keep clients profitable during phased rollouts.
Meagan McLoughlin, Director of Product Marketing at CallRail, guides the session with real world steps and agency playbook tactics. This is essential reading if your accounts are set to migrate in 2026 or 2027, act before settings convert automatically.
Read this post to secure your lead tracking, avoid surprises, and prepare realistic budget forecasts post migration. The checklist helps you export critical history, confirm converted settings, and spot conversion gaps that alter ROI. If you manage multiple client accounts, this playbook will save time, and protect client performance during rollouts. Follow the expert walkthrough, then register for the full webinar if you need the downloadable audit checklist. Start your audit.
Source: www.searchenginejournal.com
